Search results for "tourist satisfaction and dissatisfaction"
showing 2 items of 2 documents
The Factor Structure of Medical Tourist Satisfaction: Exploring Key Drivers of Choice, Delight, and Frustration
2021
The current study intends to contribute to a better understanding of the medical tourism experience. In particular, this study uses data from a survey-based study conducted on a sample of 1,209 medical tourists in Croatia. On the one hand, this study aims to explore and shed light on the decision-making process of medical tourists, and, on the other hand, to reveal which elements of both the medical institution and the destination where it is located, have largest potentials to drive medical tourist delight and/or frustration, in accordance with the three-factor theory of customer satisfaction.
Measuring tourist satisfaction and dissatisfaction: adaptation of the 4Q methodology to the case of web based data
2019
Tourist satisfaction has been studied so far using many different theoretical approaches and measurement models. In doing that, scholars have considered satisfaction and dissatisfaction either as two extremes on a single continuum or two distinct conceptual dimensions, i.e. tourist satisfaction (TS) and tourist dissatisfaction (TD) (Alegre and Garau, 2010). In line with the latter approach, known as dual approach, the 4Q is a methodology which permits to measure TS and TD through the administration of just four open-ended questions to tourists (Oliveri et al., 2018). The main feature of the 4Q methodology is that data regarding dozens of TS and TD elementary indicators can be drawn from the…